The latest MEDTECH 2018 conference, New York's largest gathering of bioscience and medical technology leaders, brought together experts in regulatory and policy, innovation and technology, and startup/business acceleration. This year’s event, “Building Bridges to Better Healthcare,” served to build greater collaboration among the state’s leading innovators, educators, and advisers to strengthen the region’s bio/med industry.Read More
The Novatek Blog
Advice and best practices for writing SOPs, training for product launch, outsourcing technical documentation, and more.
When launching a medical device product, providing easy-to-use, accurate instructions are critical in order to operate, service, or sell the device. But developing highly professional product documentation requires a certain skill set that may extend beyond the manufacturer's internal resources.Read More
A medical device product launch represents a major revenue investment and profit opportunity for a company. Successful product launches can yield new markets, bring new customers, as well as increase business with existing customers.
As well-versed experts in product launch, Novatek and Launch Team combined their expertise to bring you a collection of resources for medical product launch. From product documentation to marketing strategy, we're sharing insights on how to ensure medical device launch success.
We've previously discussed the top four documentation challenges faced by a new medical device product launch team, including planning, communications, implementation, and follow up. This blog focuses on the implementation and follow up aspects associated with a new medical device product launch from a customer support perspective.
Teams launching a new medical device face four primary challenges: planning, communications, implementation, and follow up. This blog breaks down those challenges, focusing on the planning and communications aspects of a new medical device product launch and offers tips for creating a successful process.
Topics: product launch
The changing landscape of the medical device market has manufacturers reassessing their go-to-market and sales strategies. Two of the major changes impacting medical device product launch plans include:
Topics: product launch
It's MEDTECH season again and, as we do each year, Novatek and Launch Team are taking a close look at the current trends, changes and technologies that are impacting the medical device industry. From product launches to new sales models, we're examining the 2018 outlook and sharing our insights.Read More
Last week Novatek attended the MEDTECH 2017 in Buffalo, N.Y., the largest gathering of bioscience and medical technology leaders in New York State. This year’s event, “DisruptNY: Harnessing the Power of Partnership,” highlighted the power of collaborative innovation and local partnerships in strengthening the bio/med industry.Read More
How do you take an idea and turn it into a commercially viable product? From development to product launch, there are many questions that companies must answer. Last month, we attended a “Lunch-N-Learn” hosted by High Tech Rochester and presented by our strategic partner, Sparton Corporation, which addressed these questions.Read More
Medical device product launch is accelerating, and it's not just incremental changes. Medical device trends and technologies for this coming year are following three themes: